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Google Search Engine Optimization Let's talk about the many ways possible to get your website at the top of Google Search Engine. Share your thoughts about Google Search Engine Optimization here.

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Old 4th July 2006, 05:59 PM
cloud9925 cloud9925 is offline
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Default How does google rate sites?

I was wondering how google actually rates sites? Does anyone know this information.

I mean I am sure that it is based on relevancy and other criteria but I am not sure what the other things are.

If anyone has this information that would be great I would really appreciate it.

I don't think it should be some secret but maybe it is. Also is traffic a factor and how do I boost traffic to my site?

That information would be great too.

Thanks
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Old 19th July 2006, 05:14 AM
varun1182 varun1182 is offline
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One thing I've found that has helped me to raise rankings is by looking at the text page Google has saved for my site. Go to the advanced search on google, and look for your targeted search term, click Cached for your page, and then again on Cached Text Only. ;I was shocked at how few of my search terms were actually highlighted as matches, but pleased to see that the alt tags were at least crawled and cached. It served as a guide for me to get my search terms moved higher up on the page.
Hope this helps!!
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Old 13th September 2006, 06:23 AM
backstage backstage is offline
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PageRank is calculated based on both the quantity and PageRank quality of your incoming links.
The higher the PR of your incoming links, and the fewer outbound links there are on a page, the more PR is passed to your Web page.
For example, a Web page with a fairly high Google PageRank of 6, but divided among many outbound links, might pass along much less PageRank than a PR4 page with only one or two outgoing links.
It’s best to consider PageRank transfer on a case by case basis rather than as an overall blanket assessment. The number of variables is simply too high for easy calculations.
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Old 13th September 2006, 07:22 AM
maggots maggots is offline
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are you absolutely sure about this backstage?
or is this just another theory?
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Old 29th October 2006, 07:19 AM
backstage backstage is offline
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Quote:
are you absolutely sure about this backstage?
or is this just another theory?
Off course it's a theory!!!
We (mortals) don't know exactly how google rate sites but these are the theories that are close to that.
I was saying how important links are for PR,but also (and perhaps more important) is content!!!
If you have good content and you've done your link exchange nice , don't worry about PR , it's going to be high!
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Old 9th November 2006, 12:07 AM
fadyllan fadyllan is offline
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I like it the way you put it, backstage. We, mortal..
But could you define link exchange? I don't really understand that one.
Is it something like an affiliate or linkinig yourself with other relevant websites? And how do you that?
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Old 21st November 2006, 02:24 AM
happydix happydix is offline
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Is there anyone here really knows how google rate sites?
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Old 7th December 2006, 05:50 PM
linkman linkman is offline
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The truth is there are about 125 (or more) factors which ultimately affect your rankings. And Google has weighted them each differently, and won't tell us what these factors or, nor the weights assigned to them.

However we can make some pretty good guesses.

I've been optimizing websites for almost 6 years so I can speak with some authority. There are a variety of on page and off page factors. On page factors include meta tags, title tag, Header (ie <H1>) tags, alt tags, and page text. These all can impact google rankings, however slight.

In other words, the presence or absence of an alt tag or 2 won't dramatically (if at all) affect your final rankings.

That being said, what I've found is that it is the off page (or off site) factors which have the most effect on your rankings.

These are generally the links which point to your site. However there are many factors to consider here as well. They include:

The link itself - where does it link to? Your home page? your tld (top level domain)? Does it link to your www.site.com or just site.com?

What is the anchor text on the link. In other words is it just "click here" or "link" or is it something useful and meaningful. Ideally the anchor text on your links should be your most important keywords.

What other words are around your link?

Is the page the link is on merely a page full of links, or is there other text?

If there are other links, how many? And are they related to your own?

Plus there's lots of other factors affecting your rankings.

So how do you help improve your rankings?

Well, if you feel your site is already well optimized, may I suggest a thorough link building campaign?

Whether you hire a firm to build links for you, or you do it yourself is up to you. In any case you need to ensure that the links you build are:

a) from sites related to your own - these could be industry related, geography related or other relationships. Ideally a good mix of regional and industry links is recommended.

b) are the sites considered "trusted" or "authority" in Google? In other words, what is their PageRank? Simply download and install the Google Toolbar for your web browser and enable advanced features to see the site's pagerank. Keep in mind that the PR value shown in the toolbar is a little old, however it is a good indicator.

Once you know the types of links you want, you can start looking at your competitors links (for example) to see who links to them. Google won't show you all the links, so I'd recommend using a combination of Google, Yahoo and MSN to get a more accurate representation of the links pointing to competitors.

Once you have this list (and it will be huge) you need to start going through them and qualifying them based on the above criteria (relevant/related, and authority/high PR).

From here, see if you too can get a link.

Simple huh
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Old 8th December 2006, 06:06 PM
astros99 astros99 is offline
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Yeah I don't really know how Google ranks the pages with its pagerank feature either, but it shouldn't be too hard to make some guesses. I bet some of you have already tried this, but you could try to google how google pageranks. If that doesn't work, I'm 100% sure that one one the factors that comes into its consideration is the page hits. We could probably figure some more out.
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Old 11th March 2007, 11:04 AM
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rowenahere rowenahere is offline
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Everyday, Google emits back results to almost 90 million Internet users, wherein 90 million opportunities are created for Google on earning money. The reason is that for every keyword searched in Google also emits a volume of paid advertisements or sponsored links, which are also regular search results for Google. If an internet user clicks on one of those paid advertisements or sponsored link, Google advertisers will have to pay Google from a single dollar to hundred.
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Old 24th March 2007, 05:16 AM
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w3bmaster w3bmaster is offline
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The rating depends up on the Search engine optimization score .. The larger the SEO score of your website the more chance of getting it listed on the top . It also depends on the back links you are getting from other websites. Getting back links form popular directories can boost rating of your website .
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Old 27th April 2007, 05:22 AM
Gracia Gracia is offline
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There are several ways Google will rate your site, and many of them are specifically designed to weed out spam sites.

1- Register your domain for longer than a year
This patent made it clear that Google ranks sites higher if they are renewed less frequently. In fact, since many spammers will buy a domain for one year and allow it to expire without renewal, Google is heavily biased against 1 year domain holders. If you want an easy way to boost your search status, go right now and renew your domain for several years.

2- Make sure the coding in your site is sparkly clean
Knowing that search engines use spiders (automated programs that scan your site to learn your keywords) to populate their lists, should tell you that you need to write your site to cater to spiders. What I mean by this is that since a spider reads sites without frames better, if you can live without frames on your site, you should get rid of your frames. Obviously, some sites, like many online retailers, must have their frames, but if you have a brochure site or a blog, please kill your frames. In fact, depending on how clean the code is on your site, spiders may scan your html up to the point where it detects the frames and abort the process at that point. Meaning your site's text up to that point may be the only part that is submitted into the search.
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Old 29th April 2007, 05:51 AM
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Google rates sites based on different complex algorithms and it keeps on changing the algorithms frequently with frequent trends and techniques being changed too . It is called the page rank algorithm .Search engines usually work a little different from each other but they have a few basic tasks they perform. They search the internet based on the important keywords. They store and index the words they find on the internet and where they find them, such as websites. They allow people to search for the important information they have stored in their index.
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