Creating and using them in life, career and business

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Information is coming at us from all directions nowadays. This pace requires us to demand that we receive it fast and predigested in order to inch ahead of the game. This also requires a new filing system method for storing the bites and bytes.
* What is a slogan?
First, let’s create a clear definition for a slogan. A slogan is a noun, usually repeated and persuasive that creates a memorable catch phrase, motto, or jingle that expresses a particular aim or concept. A concept, which you want to stick in your audience's mind like glue to paper.
Second, what makes a slogan memorable? Brevity is first in line -- normally 10 words or less. Rhythm is the only exception to brevity. Rhythm is easier to create if there is an association to the receiver's past -- like a particular jingle on TV during their teen years for those now in their 50s. One from a TV ad long ago: "Winston tastes good like a cigarette should." And many never smoked.

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A slogan is as important as a headline , it speaks many things about the work that follows . Slogans also influence decisions, persuade, and add credibility. Our brains are like filing cabinets. A slogan makes it easier to file and pull when needed. Life slogans help energize goals, dreams, and even change beliefs .Create positive slogans that rhythm and trigger action.Use slogans for the title, then repeat it in your content along with its meaning, and as the last line.